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T-MOBILE X HOLIDAYS

SANTA CALLING

Thanks to COVID, one of the most cherished holiday traditions of all, a kid’s visit with Santa Claus was now cancelled,

and T-Mobile wanted to help.

In the spirit of the season, we needed something that could bring people together and spread holiday joy for kids, parents, and out-of-work Santa Clauses, right when they all needed it most. 

 

So we created Santa Calling, a virtual North Pole experience inviting all of America’s kids to experience a video call from Santa. Whether your carrier was T-Mobile, Verizon or AT&T, you could sign-up for a call from Santa from the safety of your home—for free.

Each video call was turned into a video memory for families to share on social media,

which made the holiday joy spread far and wide.

Shorty Award

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